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Transformers: Bot Shots

Transformers: Bot Shots

Transformers Bot Shots was a new product extension in 2012. Bot Shots were small, quick converting figures with a mini game on their chest. For the online experience, we built

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Super Fan Art

Super Fan Art

In 2014 Hasbro launched a program with Shapeways that allowed 3D designers to render and sell custom 3D printed figures based on Hasbro brands. Working with Shapeways, we created a

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Beast Hunters

Beast Hunters

Transformers Prime: Beast Hunters was a new TV series and toy line produced by Hasbro in 2013. The interactive HTML5 website led users through Shcokwave’s lab and introduced them to

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Bonkazonks

Bonkazonks

Bonkazonks was a new Marvel branded toy line launched in 2012. Using the online game, users could enter codes found in packages to unlock virtual Bonkazonks for their collection. The

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Beyblade Battles

Beyblade Battles

You couldn’t find a boy between 2010-2013 who didn’t play Beyblade. It was the hottest toy, and a big part of the experience was the online battling site BeybladeBattles.com. Evolving

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Transformers: Construct Bots

Transformers: Construct Bots

To promote the Transformers: Construct Bots toys, Hasbro created a cross platform game for Desktop, iOS and Android. Users could experiment building bots and play mini battles with their custom

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B-Daman Crossfire

B-Daman Crossfire

B-Daman Battles launched along with a new line of marble blasting toys. When boys purchased toys, they got codes that unlocked a playable character in the app. Players could also

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Beyblade Beywarriors

Beyblade Beywarriors

Beyblade was the hottest toy and BeyWarriors was an all new way to battle. To introduce this new play pattern, we created the BeyWarriors digital game using an isometric view

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